About Us
Michelle "Mickey" Riendeau
Vice President Operations, Technology & Marketing, Staff
Mickey brings over twenty-five years of expertise in communications, marketing, fund development, and project management. As the VP of Operations, Technology & Marketing at CWE, she spearheads marketing initiatives, oversees operations, and collaborates with CWE’s Technology and Human Resource partners to execute impactful programs.
Before joining CWE, Mickey served as the Director of Membership and Annual Giving at the International Tennis Hall of Fame. There, she co-created the innovative “Members First” program alongside Lee Sessions Jr. and Hall of Famer Donald Dell, as well as the successful “Love this Game” campaign. Prior to that, she held leadership roles at the YMCA of Greater Providence and the Greater Boston YMCA, where she drove communications and orchestrated special events.
Mickey’s contributions have earned her numerous accolades, including the Bell Ringer Merit Award for Online Multimedia from the Publicity Club of New England and the Golden Triangle Awards for Annual Reports, Membership, Program Promotion, Videos, and Special Events