February 22, 2026
CWE gave me the structure, mentorship, and confidence I needed to scale my business with intention. With their support, I grew Back to Home Healthcare Services into a $1 million company, expanded to more than 55 employees, and built a business rooted in integrity, leadership, and community impact.
What inspired Susan's business?
Susan founded Back to Home Healthcare Services in April 2020 while serving as a Nursing Home Administrator during the COVID-19 pandemic. She observed that many residents could safely live at home with proper support and was deeply moved by their strong desire to maintain independence. This experience inspired her to create a company dedicated to delivering compassionate, high-quality in-home care, allowing seniors and individuals with disabilities to remain safely and comfortably in their own homes with dignity.
Business Highlight
Susan brings over 30 years of long-term care experience, including roles as a Respiratory Therapist and Nursing Home Administrator, to her thriving agency, Back to Home Healthcare Services. What began as a vision during the pandemic has grown into a $1 million company with more than 55 employees and an exceptionally low 6% turnover rate. Starting her business at age 50, Susan has built a culture of integrity and professionalism, operating with standards as if regulators could arrive unannounced, while creating meaningful jobs and bridging the gap between hospital discharge and independent home life.
How has CWE helped Susan in her journey?
When Susan joined the Center for Women & Enterprise (CWE), she gained access to invaluable resources, mentorship, and training tailored for women entrepreneurs. At a time of uncertainty about scaling her business, CWE provided structured guidance through classes and consultations on business planning, financial management, and marketing strategies. Beyond skills, CWE fostered her confidence as a leader and connected her with a supportive community of driven women.
How has the journey of building her own business changed Susan's life?
Building her own business has transformed Susan’s life both personally and professionally, giving her a deep sense of pride, confidence, and fulfillment. After years of leading other organizations, ownership has allowed her to create financial stability, reduce day-to-day stress, and spend more meaningful time with her family, including her autistic grandson. The journey has also brought a sense of freedom and possibility—enabling her to invest in her future, achieve long-held goals, and build a legacy rooted in integrity, compassion, and purpose while making a lasting impact on the people and communities she serves.
What has creating a business of her own done for Susan?
Creating Back to Home Healthcare Services has made Susan feel unstoppable and deeply empowered. After successfully managing others' organizations for over 15 years, launching her own venture stands as one of her proudest achievements. It has enabled her to generate generational wealth, create job opportunities, and cultivate a workplace grounded in compassion and integrity. Every day, she wakes knowing she is making a meaningful difference in clients' lives without ever compromising her principles, resulting in a humbling and rewarding journey.
She wants you to know this about CWE
CWE is more than an organization—it is a life-changing community for women entrepreneurs. It offers mentorship, education, and empowerment while connecting women with peers who share the same drive and integrity. Through CWE, Susan gained the tools, confidence, and network needed to elevate her business and continue growing as a leader in a male-dominated industry.
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