March 15, 2026
The one-on-one coaching I received through connections made at a CWE networking event helped me make key strategic decisions, such as delaying branded packaging to instead invest in our own tea packing machine, allowing us to launch plant-based sachets in-house.
What inspired Margaret Gay's business?
Margaret was inspired to start 27Teas in 2018 after feeling frustrated by the lack of quality tea options compared to coffee in cafés. Determined to give tea drinkers the same variety, quality, and excitement as coffee lovers, she began blending her own teas. Her vision quickly grew into a thriving business that not only offers artisan blends and eco-friendly sachets but also creates approachable, fun tea experiences. Connected with CWE since the beginning, Margaret has built her company around passion, education, and community.
Business Highlights
Margaret has grown 27Teas into a community-focused brand offering artisan blends, eco-friendly sachets, and interactive tea events. With CWE’s support and programs like Samuel Adams’ Brewing the American Dream, she gained valuable guidance for strategic decisions that fueled growth. The company now supports local cafés with better tea programs, provides flexible job opportunities for mothers, and engages the community through education and events. Upcoming milestones include launching a sachet line and expanding event offerings, driving steady growth in wholesale, revenue, and brand recognition.
How has CWE helped her in her journey?
CWE has supported Margaret by providing networking opportunities, connecting her with valuable partnerships, and offering coaching that guided key business decisions. Through CWE’s events and collaborations with entrepreneurial support programs, she gained both professional connections and personalized guidance that helped her prioritize investments and plan for growth. These resources have strengthened her confidence as a business owner, contributed to 27Teas’ expansion into sachet production, and positioned her company for continued community impact and long-term success.
How does she feel about owning her own business?
Margaret values the flexibility her business provides, allowing her to balance family life with meaningful work while supporting her household and pursuing her passion.
How has the journey of building her own business changed Margaret Gay's life
Building 27Teas has given Margaret the freedom to create a schedule that fits her family life while supporting them financially. The journey has brought her joy, balance, and meaningful connections, making entrepreneurship both rewarding and life-changing.
What creating a business of her own has done for Margaret Gay
Creating her own business has brought Margaret greater happiness than working in a corporation. It allows her to share that joy with her family and build inspiring friendships with other women entrepreneurs.
She wants you to know this about CWE
Margaret wants others to know that CWE is deeply connected with many groups and organizations. She believes their strong network makes them an invaluable resource for entrepreneurs.
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