Start: CWE Central Massachusetts - Women Business Center

CWE offers affordable, comprehensive courses on starting and growing your business while encouraging collaboration with other aspiring and established entrepreneurs.

Start Your Journey – Your Roadmap to Success

Our curriculum gives you the skills to minimize risk as you prepare for success. Use the Assessment Tool to find the path that is right for you, then click on the class(es) below that fit your needs.

Central Massachusetts Start Courses

Insure your Business with Confidence – CWE Central MA – Apr 26

n this workshop, you will learn how to effectively protect your business and personal assets by choosing appropriate and cost-effective insurance policy/ies.  This session will provide you with an overview of the various types of business insurance a...

Eat, Drink & Talk Strategy - CWE Central MA (Worcester) - Apr 26

Every small business owner needs a team of experts in his or her corner.  Join us to learn about this team and to gain exposure to specialists who can help your business start and grow. 

Steps to Start A Business – CWE Central MA – May 1

If you are considering starting a business or in the early stages of launching one, this workshop will outline everything you need to know.  In this workshop, you will:

Create a Marketing Plan - CWE Central MA - May 7

As an entrepreneur, everything you do is a marketing opportunity. It is essential for you to reach potential customers and develop loyalty in ways that are practical, convincing, clear, and urgent.

Is Entrepreneurship Right for You? – CWE Central MA – May 8

Explore entrepreneurship and small business ownership in this information session, and decide whether starting your own business is right for you.

Financing Strategies: Learn from the Experts - CWE Central MA - May 10

If you are in the process of launching a new business, or thinking about starting one, this panel discussion will help you understand the variety of financing options available to new business owners. 

Visioning - CWE Central MA - May 11

If you’re contemplating entrepreneurship, this is the first step in turning your dreams of owning your own business into a reality! 

Business Plan Basics – CWE Central MA – May 15

This workshop provides an overview of writing a business plan.

Legal Considerations for New Business Owners Basics – CWE Central MA – May 17

This workshop provides a high-level overview of a range of legal matters that entrepreneurs need to be aware of when starting a new company. 

Intellectual Property - CWE Central MA - May 18

This workshop provides a high-level overview of intellectual property considerations that entrepreneurs should know.

Personal Financial Planning - CWE Central MA - May 22

At this workshop, learn how you can build your personal savings and plan for retirement.

Explore Small Business Administration (SBA) Resources - CWE Central MA - May 23

It is important to understand and control your personal finances, but often times we do not.  At this workshop, learn how you can build your personal savings and plan for retirement.

Retirement Planning for Women - CWE Central MA - Jun 1

Yes, retirement planning is necessary because that “day” will arrive and you will need a detailed path to be successful. 

Understand, Manage and Improve your Credit - CWE Central MA - Jun 4

This workshop will help you understand the importance of managing your credit and how it can affect your personal financial health. 

Is Entrepreneurship Right for You? - CWE Central MA - Jun 6

Explore entrepreneurship and small business ownership in this information session, and decide whether starting your own business is right for you.  

Steps to Start a Business - CWE Central MA - Jun 6

If you are considering starting a business or in the early stages of launching one, this workshop will outline everything you need to know. 

Insure Your Business with Confidence - CWE Central MA (Hudson) Jun 7

This workshop is suitable for pre-startup entrepreneurs, or those looking to revisit their insurance needs.

Social Media Intensive - CWE Central MA - Jun 7

 Do you need to strengthen your market reach and increase customer engagement? Are you looking to social media to generate more revenue? 

Keeping the Books: Basic Record Keeping and Accounting - CWE Central MA - Jun 11

This workshop will provide you with an introduction to  the best practices in keeping books for your small business.

Get Noticed! Optimize Your Website with SEO - CWE Central MA - Jun 13

Search engines are one of the primary ways that Internet users find websites. That’s why a good website with good search engine listings may see a dramatic increase in traffic.

Twitter for Small Businesses - CWE Central MA - Jun 15

This course will help you understand how Twitter works—from demystifying the secrets of this social media network, to how to use it as a tool to help grow your business.  

Pricing for Your Market - CWE Central MA - Jun 19

Explore entrepreneurship and small business ownership in this information session, and decide whether starting your own business is right for you.  

The Art of Networking - CWE Central MA - Jun 21

The thought of networking may terrify you, but anyone can network with the right tools.  Join us for this session to explore the art of making authentic connections that will help you open more doors. 

Branding for Your Small Business - CWE Central MA - Jun 25

A lot of people think “branding” is only for Audi, Apple and American Express. The truth is companies of all sizes need to develop a brand.

Legal Considerations for New Business Owners - CWE Central MA - Jun 25

Attending this workshop will help you avoid common mistakes and employ preventative measures that can protect and ensure the success of your new business.

Mastering Time Management - CWE Central MA - Jul 2

Your relationship with time is one of the most important relationships in your life. Ending the struggle with time leaves you free, happy, and productive.

Accounting for Non-Accountants - CWE Central MA - Jul 6

Many entrepreneurs detest the financial piece of their business.  But, they don’t discount its importance. 

Explore SBA Resources - CWE Central MA - Jul 9

This workshop is presented by a member of the local SBA team and is designed to help entrepreneurs understand the various SBA programs and services available to help them start or expand a business.

Is Entrepreneurship Right for You? - CWE Central MA - Jul 10

Explore entrepreneurship and small business ownership in this information session, and decide whether starting your own business is right for you.  

Steps to Start a Business - CWE Central MA (Hudson) Jul 11

If you are considering starting a business or in the early stages of launching one, this workshop will outline  everything you need to know.

Legal Considerations for New Business Owners - CWE Central MA - Jul 13

This workshop provides a high-level overview of a range of legal issues that entrepreneurs should be aware of when starting a new company. 

Steps to Start a Business - CWE Central MA - Jul 16

If you are considering starting a business or in the early stages of launching one, this workshop will outline everything you need to know.

Keeping the Books: Basic Recordkeeping and Accounting - Jul 17

This workshop provides a high-level overview of a range of legal issues that entrepreneurs should be aware of when starting a new company.

Financing Strategies: Learn from the Experts - CWE Central MA - Jul 18

If you are in the process of launching a new business, or thinking about starting one, this panel discussion will help you to understand the variety of financing options available to you as a new business owner. 

Crowdfunding: Alternative Financing for your Small Business - CWE Central MA - Jul 23

Are you looking for an alternative way to finance your startup? Come to this informative session on Crowdfunding- how to utilize your personal and professional networks to gain capital to start your business!

Business Plan Basics - CWE Central MA - Jul 27

This workshop provides an overview of writing a business plan.

Intellectual Property - CWE Central MA - Jul 31

This workshop provides a high-level overview of intellectual property considerations that entrepreneurs should know. Attend this workshop to learn the basics of intellectual property and how you can protect your business brand and ideas.

Insure your Business with Confidence – CWE Central MA - Aug 6

This workshop is suitable for pre-startup entrepreneurs, or those looking to revisit their insurance needs.

Facebook for Small Business - CWE Central MA - Aug 8

Join this workshop to learn the intricacies of Facebook for small business.  Most of us have personal Facebook accounts, but the ins and outs of page management for your business are not the same as your own profile. 

Make your Blog Work for Your Business - CWE Central MA - Aug 9

In this workshop, you will have an interactive learning experience as you create your very own blog.

Visioning - CWE Central MA - Aug 10

If you’re contemplating entrepreneurship, this is the first step in turning your dreams of owning your own business into a reality! 

Is Entrepreneurship Right for You? - CWE Central MA - Aug 16

Explore entrepreneurship and small business ownership in this information session, and decide whether starting your own business is right for you.  

Steps to Start a Business - CWE Central MA - Aug 20

If you are considering starting a business or in the early stages of launching one, this workshop will outline everything you need to know. 

Business Plan Basics – CWE Central MA - Aug 21

This workshop provides an overview of writing a business plan.

Legal Considerations for New Business Owners - CWE Central MA - Aug 27

This workshop provides a high-level overview of a range of legal issues that entrepreneurs should be aware of when starting a new company.